Present Land Use
The project site is in the high-density downtown retail district in the City and County of San Francisco. The site was formerly used as office and retail but has been vacant since about 1997. The site is within the C-3-R (Downtown Commercial-Retail) zoning district and is within three 80-130-F Height and Bulk District. The Downtown Area Plan of the General Plan for San Francisco shows this area as Downtown Retail.
The project site is one block east of Union Square in downtown San Francisco, at the southeast corner of Post Street and Grant Avenue (Assessors Block 310, Lot 18). The 3,600-square-foot project site, situated within the Kearny-Market-Mason-Sutter Conservation District, is occupied by a vacant six-story-plus-basement structure that consists of approximately 15,400 square feet of retail space and 10,800 square feet of office space. The proposed project would consist of demolition of the existing 26,200-square-foot building and construction of a new ten-story-plus-basement. 130-foot tall building that would serve as the West Coast headquarters and retail store of the apparel company Prada USA. The new structure would contain approximately 39,300 square feet with part of the basement serving as storage and mechanical equipment space, display space and a reception area on the ground floor, retail space on the second through fifth levels, open space on the sixth level, showroom space on the sixth and seventh levels, office space on the eighth and ninth levels, and a private residential space on the top floor. In total, the project would provide approximately 4,400 sf. of office space, 6,800 sf. of retail space, 1,500 sf. of showroom space, 1,700 sf. of residential space, 2,250 sf. of open space, and 22,650 sf. of storage and other space. The proposed structure would be 42 feet taller than the 88-foot tall structure currently on the project site. The site is within the C-3-R (Downtown Commercial, Retail) Zoning District and 80-130-F Height and Bulk District.